Our standards
A short shelf, on purpose.
We carry twenty two products, not twenty thousand. Each one had to clear the same four checks before it reached the catalog, and it stays only while it keeps clearing them.
Demand we can see
A product needs repeat purchases across at least two of our six regions before we stock it. One viral week is not demand.
Ratings with volume
We read the three star reviews first. A 4.7 average from a thousand buyers tells us more than a 5.0 from twelve.
Suppliers we can reach
Every supplier answers within one business day and can show a production address. No anonymous trading accounts.
A price that makes sense
We compare landed cost against comparable products, not against the supplier's suggested retail price.